Event date: April 16-17, 2015
Holiday Inn Regents Park Hotel, London, UK
As social media continues to grow rapidly every year within the utility sector, companies need to identify the best approach and interaction techniques with the consumer in order to protect their brand and reputation. This medium of communication is now expected by the consumer and the landscape of social media continues to change as the conference approaches in 2015.
This conference will focus on injecting personality into communications, formulating imaginative strategies to appeal for the consumer and examine how to be a positive influence within the industry. It will also discuss investment in social media and give insight into how businesses can shape their online presence and develop strategies by harnessing this tool.