RacoWireless to support the next generation of Audi connect®’s 4G LTE connected vehicles


Chicago Auto Show, USA. February 12, 2014 – RacoWireless has been chosen to support the new line-up of 4G LTE connected vehicles in the Audi connect® programme. Audi and AT&T made headlines at the recent Consumer Electronics Show in Las Vegas by announcing a partnership to provide the first-to-market 4G LTE connected car in the US  with the all-new 2015 Audi A3, which comes to market this spring.

RacoWireless, a global provider of wireless data solutions to the machine-to-machine (M2M) industry, will continue its relationship with Audi of America, providing complete connectivity management, including 24/7/365 call centre support. RacoWireless will also work with AT&T to deliver what it describes as “the most immersive in-car infotainment system available”.

“The momentum that we have been able to build with RacoWireless as a partner has been tremendous,” said Anupam Malhotra, senior manager, Connected Vehicles, Audi of America. “Audi connect continues to lead the industry when it comes to innovation, technology, and overall experience – and we expect that to continue.”

The new lineup of Audi A3 models will feature the most advanced platform and suite of services allowing motorists and passengers access to real-time information, voice navigation, and Wi-Fi® connectivity for up to eight devices. Using 4G LTE technology, the vehicles will be equipped with the fastest in-car experience available.

“We are thrilled to continue our relationship with Audi of America and assist in powering the most innovative connected car programme in the nation and the first ever 4G LTE experience,” said John Horn, president of RacoWireless. “Working with AT&T to bring this solution to market will only help augment Audi’s position as the clear leader in the connected car space.”



John Horn, president of RACO Wireless

While the new service is initially only available in the A3, Audi reportedly plans to roll out 4G LTE throughout its vehicle line-up in the coming years.

Eddie Meyersick, VP of Telematics, RacoWireless, added, “Providing the highest level of service is of utmost importance to our team. We look forward to supporting Audi and AT&T as they expand their reach.”

Audi of America, Inc. and its U.S. dealers offer a full line of German-engineered luxury vehicles. The Audi Group delivered 1,575,500 vehicles to customers globally in 2013, and broke all-time company sales records for the fourth straight year in the US. AUDI AG plans to invest about US$30 billion in new products, facilities and technologies up to the end of 2018.


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