Ericsson (NASDAQ:ERIC) and the Global M2M Association (GMA), a cooperation of six international tier-one operators (Deutsche Telekom, Orange, TeliaSonera, Telecom Italia Mobile, Bell Canada and SoftBank) in the Machine-to-Machine (M2M) market, will showcase their new Multi-Domestic Service at Mobile World Congress 2015. The solution has been implemented already by Orange, TeliaSonera and Bell Canada.
The GMA operators have chosen Ericsson’s DCP to harness its unique multi-domestic capabilities and to demonstrate a global converged solution to their customers.
This development means that any original equipment manufacturer (OEM), enterprise or service provider can now deploy IoT solutions across geographical boundaries.
With Ericsson DCP deployed on a global scale, operators and their customers will enjoy a unified experience, including a single global SIM card and harmonised service levels and business processes. They can also leverage access to DCP consumer services to manage new business-to-business-to-consumer (B2B2C) business models.
This solution significantly reduces barriers to deployment, keeping the total cost of ownership down while maximising quality of service.
Hans Dahlberg, Head of TeliaSonera Global M2M Services and one of the founding members of the GMA, says: “Multinational enterprises offering connected products to their global customer base are faced today with a key challenge: how to provide a seamless and easy-to-manage localised IoT solution for end-users. The GMA’s Multi-Domestic Service solves this issue by delivering a single consolidated M2M management platform provided by Ericsson and already rolled out with TeliaSonera, Orange and Bell Canada.”
Anders Olin, Vice President Product Area Network Functions with Business Unit Cloud & IP, Ericsson, says: “This shift of network and applications demonstrated together as a service on various IoT-connected devices is one of the cornerstones of a Networked Society, where people, places and things interacting together will reach their potential. The joint demonstration with GMA operators already using the Ericsson DCP is a critical milestone to make the adoption of cellular services in IoT devices economically viable.”
Today, the delivery of mobile communication is a well-established model of subscription retail, where the consumer experience of buying communication services and applications is separated.
With the Internet of Things, the delivery of mobile communication is an embedded model in which devices, communications and services are bundled by an enterprise or a device manufacturer.
According to Matt Hatton, Machina Research, worldwide mobile operator cellular IoT connectivity revenues in business-to-business (B2B) and B2B2C markets will grow from USD 7 Billion in 2015 to almost USD 24 Billion in 2020.