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Audio Analytic launches Global Telecom Partner Programme
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Audio Analytic launches Global Telecom Partner Programme

Posted by Anita PodsiadloMarch 31, 2015

To help telecoms operators address the growing connected home market, intelligent sound sensing Audio Analytic  has launched its Global Telecom Partner Programme (GTPP).

The programme is designed to make it simple for telecoms operators of all sizes and their hardware suppliers to integrate Audio Analytic’s patented sound sensing and classification technology into home automation, monitoring and security products, such as cameras, microphones, thermostats, home hubs and baby monitors.

Chris Mitchell, founder and CEO, Audio Analytic

Chris Mitchell, founder and CEO, Audio Analytic

Consultancy Berg Insight predicts that 100m homes, split equally between Europe and the US, will install connected home systems by 2017, with the market expected to be worth $17 billion. Due to their close, existing relationship with subscribers and networking strengths, telecoms companies, including cable operators and broadband providers, are well-positioned to target this market by adding new services that increase revenues and enable differentiation from rivals.

Audio Analytic’s award winning sensing software is built on a unique understanding, and database, of the home acoustic environment. This makes it simple to monitor sounds, such as smoke alarms, breaking glass, baby cries or car alarms within the connected home, business and high security scenarios. Products incorporating its technology can automatically detect common sounds such as smoke alarms, breaking glass, baby cries, car alarms, gun shots or aggression.

“The connected home presents a huge opportunity for telecoms operators to build on their existing customer relationships and introduce new, innovative products that enable home automation, security and monitoring,” said Chris Mitchell, founder and CEO, Audio Analytic. “It promises to unlock a combination of new revenues and provides the chance for operators to differentiate themselves in increasingly competitive markets. Our Global Telecoms Partner Programme provides full support, across the product lifecycle, to enable telecoms operators to target this fast-growing market opportunity.”

The Global Telecoms Partner Programme combines access to Audio Analytic’s technology with full support, enabling sound sensing to be incorporated within products quickly, seamlessly and cost-effectively. Integration takes from just two weeks while the sensor software has no special hardware requirements and can work with any low quality microphone. Tens of thousands products containing Audio Analytic’s technology have been provided by partners in the consumer electronics and professional security markets.

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Anita Podsiadlo

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