Home › IoT News › Automotive › Synchronoss and OnStar partner on m-Commerce and cloud intelligence for connected cars
Synchronoss and OnStar partner on m-Commerce and cloud intelligence for connected cars
Bridgewater, NJ, USA. January 4, 2016 – Synchronoss Technologies, Inc. (NASDAQ:SNCR), a provider of cloud solutions and software-based activation for mobile carriers, enterprises, retailers and OEMs worldwide, today announced a new partnership with General Motors’ OnStar.
OnStar will use Synchronoss’ Integrated Life platform to facilitate merchant transactions and cloud intelligence, reports Jeremy Cowan, to expand the features and contextual relevance of the OnStar AtYourService commerce and marketing platform.
OnStar AtYourService is a platform which drives the digital engagement between drivers and physical merchants, creating personalised and relevant connections between where a subscriber goes and what they do. This service first launched in early 2015 and is part of its wider suite of OnStar connected car services and features.
Synchronoss’ Integrated Life platform will be established as the interaction hub for merchants who will supply new and exciting value propositions to OnStar customers. OnStar will use the Synchronoss Integrated Life platform to deliver innovative and accurate context-based in-car offers and services to subscribers from leading brands and merchants via OnStar AtYourService. Examples include mobile pre-ordering and payment in advance of reaching a destination; as well as automatic activations for convenient ‘pay-and-go’ services at the fuel pump.
Mark Lloyd, consumer online officer for OnStar
“Our partnership with Synchronoss gives us important new connectivity capabilities to expand the range of features available via our OnStar AtYourService platform that we would not have been able to implement otherwise,” said Mark Lloyd, consumer online officer for OnStar. “Using the Synchronoss Integrated Life platform as a foundation, our two companies can deliver more effective and intelligent engagement between physical merchants and our customers, and create new and lucrative mobile commerce opportunities, while delivering great value to our drivers.”
Synchronoss Integrated Life™ is an extension of the company’s mission to enable a seamless connected experience regardless of channel, device, or operating platform. Through Integrated Life, Synchronoss empowers the overall Internet of Things (IoT) ecosystem to:
Support diverse business and revenue models and address expanding ecosystem needs
Extend simple and optimised context-based device activation and connectivity process
Manage user identities, profiles and policies for targeted device unified subscription, service, and billing management
Deliver improved customer experience across devices and encourage end users to engage with devices in new ways
Connect devices faster to end-users’ digital content, stored securely in the Cloud
Deploy any app (custom and third-party) through the API Platform.
GM says that it is leading the automotive industry, with the largest deployment of 4G LTE connected vehicles – connected by OnStar. OnStar currently has more than 7 million subscribers globally. The OnStar service includes safety and security features such as emergency collision contact, remote diagnostics, stolen vehicle tracking and automatic roadside assistance, to turn-by-turn navigation, hands-free calling and in-car web access via 4G LTE and Wi-Fi.
“The Synchronoss Integrated Life platform will leverage the power of the cloud to provide the crucial connection between OnStar users in their cars and the merchants and brands that want to reach them,” said Stephen Waldis, founder, chairman, & CEO, Synchronoss. “The platform’s powerful and scalable data processing and connectivity capabilities will let brands and merchants unlock new value from OnStar subscribers with targeted interactions, timely and personalised in-car offers and transactions.”
Stephen Waldis, founder of Synchronoss: Crucial connection between OnStar users in their cars and the merchants and brands that want to reach them
OnStar AtYourService is currently available only to General Motors OnStar customers in the U.S.
Comment on this article below or via Twitter: @jcIoTnow or @IoTnow_
The adage “less is more” is the current state of digital transformation, starting with existing technology that has already proven successful – and then further adapting and streamlining. The “smart city” embraces this end goal by digitalizing community services where we live and work, such as traffic and transportation, water and power, and other crucial
Mission-critical use cases are driving private IoT connection growth in key industrial markets like manufacturing, logistics and transportation. Industrial IoT (IIoT) customers are eager to digitalise critical use cases with high-powered, dedicated networks, making these industries leaders in private 4G and 5G adoption. According to a new report from global technology intelligence firm ABI Research,
What is IoT? IoT, or the Internet of Things, refers to the connection of everyday objects, or “things,” to the internet, allowing them to collect, transmit, and share data. This interconnected network of devices transforms previously “dumb” objects, such as toasters or security cameras, into smart devices that can interact with each other and their
In an age when we seem to go through technology boom after technology boom, it’s hard to imagine one sticking out. However, IoT adoption, or the Internet of Things adoption, is leading the charge to dominate the next decade’s discussion around business IT. Below, we’ll discuss the current boom, what’s driving it, where it’s going,
Whether you are a future-minded CEO, tech-driven CEO or IT leader, you’ve come across the term IoT before. It’s often used alongside superlatives regarding how it will revolutionize the way you work, play, and live. But is it just another buzzword, or is it the as-promised technological holy grail? The truth is that Internet of
There are several different parts in a complete IoT solution, all of which must work together to get the result needed, write IoT Now Enterprise Buyers’ Guide – Which IoT Platform 2021? authors Robin Duke-Woolley, the CEO and Bill Ingle, a senior analyst, at Beecham Research. Figure 1 shows these parts and, although not all
As industry players look to provide the next generation of IoT connectivity, two different standards have emerged under release 13 of 3GPP – CAT-M1 and NB-IoT.
Once a dream, home automation using iot is slowly but steadily becoming a part of daily lives around the world. In fact, it is believed that the global market for smart home automation will reach $40 billion by 2020.
The Internet of Things (IoT) has quickly become a huge part of how people live, communicate and do business. All around the world, web-enabled devices are turning our world into a more switched-on place to live.
Join the IoTNow online community for FREE, to receive:
Exclusive offers for entry to all the IoT events that matter, round the world
Free access to a huge selection of the latest IoT analyst reports and industry whitepapers
The latest IoT news, as it breaks, to your inbox
Please check your emailYour email has been saved
Don’t show me this again
⨯
By continuing to use the site, you agree to the use of cookies. more information
The cookie settings on this website are set to "allow cookies" to give you the best browsing experience possible. If you continue to use this website without changing your cookie settings or you click "Accept" below then you are consenting to this.
