Aspect Software appoints senior director to drive growth of digital identity division

Aspect Software, a provider of integrated consumer engagement, workforce optimisation and self-service solutions, has appointed Maxine Allard to the role of senior director, Digital Identity, EA.

As part of an expansion of the company’s digital identity division, Maxine’s appointment comes ahead of an aggressive strategy to drive sales of Aspect Verify, focusing initially on the UK and Africa.

Although perhaps better known for its award-winning contact centre and workforce optimisation solutions, Aspect Software has been increasing its presence in digital identity verification and fraud prevention solutions. Aspect is already providing these services to many financial institutions and will soon be announcing solutions for retail, gaming and other industries.

IMG_2105 (2)
Maxine Allard to the role of senior director, Digital Identity, EA

The Aspect Verify solution proactively monitors, identifies, prevents, and notifies users of fraudulent transactions. Incidents of fraud inevitably have an adverse effect on customer experience, so Aspect Verify enables businesses to manage the on-going communication with customers once fraud has been detected to help ensure customer positivity.

Bringing 20 years of relevant industry experience to her new role, Maxine, who originally joined Aspect in 2015, will work alongside Keiron Dalton, senior director of Customer Strategy and Innovation, leading a team that includes a newly-extended development lab based in Europe. As well as leading sales and building technology partnerships throughout the EA region, Maxine will work with mobile network operators and appropriate professional organisations in the pursuit of new opportunities.

Stephen Ball, senior VP of Europe and Africa at Aspect Software, said: “Maxine brings with her an unrivalled depth of experience, particularly in financial services, and has been closely engaged in many of our recent Aspect Verify successes across the region. Maxine has existing relationships with both clients and mobile network operators, as well as the wider Aspect Verify team and was, therefore, an obvious candidate for this role, which we consider absolutely critical to the future growth plans of the Aspect portfolio.”

Maxine said: “Having seen the company grow throughout the time that I’ve been here, this role was a fantastic opportunity to be a part of the team leading Aspect into its next adventure. Digital identity and fraud prevention are increasingly relevant to our clients as they continue their digital transformation journeys. Aspect’s solution helps our clients create a secure, frictionless customer experience ensuring their customers’ satisfaction at minimum risk. This is an exciting and fast-paced part of our business and I am thrilled to be a part of it.”

Comment on this article below or via Twitter: @IoTNow_ OR @jcIoTnow


9 IoT applications that will change everything

Posted on: September 1, 2021

Whether you are a future-minded CEO, tech-driven CEO or IT leader, you’ve come across the term IoT before. It’s often used alongside superlatives regarding how it will revolutionize the way you work, play, and live. But is it just another buzzword, or is it the as-promised technological holy grail? The truth is that Internet of

Read more

Which IoT Platform 2021? IoT Now Enterprise Buyers’ Guide

Posted on: August 30, 2021

There are several different parts in a complete IoT solution, all of which must work together to get the result needed, write IoT Now Enterprise Buyers’ Guide – Which IoT Platform 2021? authors Robin Duke-Woolley, the CEO and Bill Ingle, a senior analyst, at Beecham Research. Figure 1 shows these parts and, although not all

Read more

CAT-M1 vs NB-IoT – examining the real differences

Posted on: June 21, 2021

As industry players look to provide the next generation of IoT connectivity, two different standards have emerged under release 13 of 3GPP – CAT-M1 and NB-IoT.

Read more

IoT and home automation: What does the future hold?

Posted on: June 10, 2020

Once a dream, iot home automation is slowly but steadily becoming a part of daily lives around the world. In fact, it is believed that the global market for smart home automation will reach $40 billion by 2020.

Read more

Infineon and Rainforest Connection create real-time monitoring system to detect wildfires

Posted on: October 22, 2021

Munich and San Jose, California, 21 October, 2021 – Infineon Technologies AG a provider of semiconductors for mobility, energy efficiency and the IoT, announced a collaboration with Rainforest Connection (RFCx), a non-profit organisation that uses acoustic technology, Big Data and Artificial Intelligence / Machine Learning to save the rainforests and monitor biodiversity.

Read more

Infineon simplifies secure IoT device-to-cloud authentication with CIRRENT Cloud ID service

Posted on: October 21, 2021

Munich, Germany. 21 October 2021 – Infineon Technologies AG launched CIRRENT Cloud ID, a service that automates cloud certificate provisioning and IoT device-to-cloud authentication. The easy-to-use service extends the chain of trust and makes tasks easier and more secure from chip-to-cloud, while lowering companies’ total cost of ownership. Cloud ID is ideal for cloud-connected product companies

Read more