How flexible licensing models create new opportunities in IoT

Although much of the developments in Internet of Things (IoT) have focused on hardware and connectivity – the things and the internet – it’s actually software in the form of applications, management systems and analytics tools that holds the key to unlocking value from the infrastructure.

It is software that is enabling IoT solutions – composed of hardware, connectivity and software – to turn previously unconnected devices into connected devices and enabling monetisable services to be built around those.




  • Why flexible licensing models matter
  • New business models
  • Strategic choices
  • Business challenges


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