As Goodyear launches connected fleet management, we ask ‘Is IoT changing their business model?’

André Weisz of Goodyear Proactive Solutions

André Weisz, managing director of Goodyear Proactive Solutions for Europe, Middle East and Africa, talks frankly to Jeremy Cowan, editorial director of IoT Now about the risks and rewards of service innovation.

Jeremy Cowan: Is Goodyear effectively changing its business model to generate higher recurring revenues and closer customer connections?

André Weisz: Responding to the digital transformation in the transport industry towards greater automation and connectivity (Vehicle-to-Infrastructure and Vehicle-to-Vehicle), Goodyear now adds the Vehicle-To-Fleet (V2F) component to its commercial offer with Goodyear Proactive Solutions.

Goodyear Proactive Solutions is a natural next step for the company, after offering premium truck tyres and tyre-related services to our commercial customers for many years. Our customers will expect this type of service from us and we can fulfil their needs with this range of solutions.

Jeremy Cowan: Is the company already offering connected fleet management services in North America and Asia, or is this a first for Goodyear?

Goodyear Proactive Solutions Drive over Reader 2
Goodyear Proactive Solutions Drive over

André Weisz: In terms of market-readiness among customers and the availability of best-in-class telematics, we identified Europe as the ideal pilot market for Goodyear Proactive Solutions. However, following very positive feedback from our customers in Europe, the company is looking at its potential for other markets.

IoT Connectivity Buyer’s Guide: Fleet management edition

Fleet management cover
Fleet management solution

What’s in this guide?

  • The three foundational pieces needed to scale your solution successfully
  • How to find a provider that meets your fleet tracking requirements
  • The most common requirements and vetting questions for basic fleet tracking

Jeremy Cowan: Is this designed primarily to attract new customers or to convert existing customers? Isn’t there a danger of just cannibalising existing business?

André Weisz: Goodyear Proactive Solutions is a new business responding to a genuine market need and we see it as a core element of our value proposition in the commercial market. Proactive Solutions applications are available to fleets whether they buy tyres from Goodyear or not. It is not dependent on tire purchase.

As I said before, introducing this new business is the natural next step for Goodyear, after offering premium truck tyres and tyre-related services to our commercial customers for many years.

Jeremy Cowan: What are the financial and organisational benefits to users of the service? Can you give examples?

Goodyear Proactive Solutions Track and Tace Solution 2
Goodyear Proactive Solutions Track and Tace Solution

André Weisz: In order for us to market Goodyear Proactive Solutions, it needs to provide a significant positive return on investment to our customers. The actual ratio depends heavily on type of operation and actual conditions in the fleet.

Goodyear Proactive Solutions Logo

Goodyear Proactive Solutions has been designed in partnership with Commercial Fleet Operators, to increase the efficiency of their fleets by avoiding up to 75% of tyre-related breakdowns, reduce their total cost of operations by reducing fuel costs up to €300(US$ 326.09) per vehicle, per month and decreasing tyre maintenance costs by up to 70%, and further improve their carbon footprint by using around 10% less fuel.

Jeremy Cowan: What other applications does Goodyear expect to add to this service in 2017?

André Weisz: In addition to the applications that we launched in 2016, there are a number of others currently in incubation that may be added to the portfolio at a later date. As with the first applications the new applications of Goodyear Proactive Solutions are developed for and with our customers, meeting their current and future needs.

André Weisz was interviewed by Jeremy Cowan, editorial director & publisher of IoT Now, IoT Global Network, and VanillaPlus.

Comment on this article below or via Twitter: @IoTNow OR @jcIoTnow


Nordic-powered wireless indoor alert system provides round-the-clock assistance to service users

Posted on: October 6, 2022

Hong Kong-based IoT technology solutions company, SG Wireless, has partnered with the local non-profit charitable organisation Senior Citizen Home Safety Association (SCHSA), to develop the ‘Wireless Personal Emergency Link’ (WPEL). WPEL is an indoor Bluetooth LE/LTE Cat 1 emergency alert system. Installed in the homes of service users, the system is designed to support senior citizens

Read more

DFI and AEWIN partner to empower software virtualisation technology through AMD platform ultra-small products

Posted on: October 6, 2022

DFI, the brand in embedded motherboards and industrial computers, was invited to participate in “AMD Datacentre Solutions Day” in September, based on the theme of high-performance computing (HPC). To launch the smallest industrial motherboard equipped with AMD products, DFI partnered with its subsidiary, AEWIN, to present their star products and share how ultra-small products can

Read more

The IoT Adoption Boom – Everything You Need to Know

Posted on: September 28, 2022

In an age when we seem to go through technology boom after technology boom, it’s hard to imagine one sticking out. However, IoT adoption, or the Internet of Things adoption, is leading the charge to dominate the next decade’s discussion around business IT. Below, we’ll discuss the current boom, what’s driving it, where it’s going,

Read more

9 IoT applications that will change everything

Posted on: September 1, 2021

Whether you are a future-minded CEO, tech-driven CEO or IT leader, you’ve come across the term IoT before. It’s often used alongside superlatives regarding how it will revolutionize the way you work, play, and live. But is it just another buzzword, or is it the as-promised technological holy grail? The truth is that Internet of

Read more

Which IoT Platform 2021? IoT Now Enterprise Buyers’ Guide

Posted on: August 30, 2021

There are several different parts in a complete IoT solution, all of which must work together to get the result needed, write IoT Now Enterprise Buyers’ Guide – Which IoT Platform 2021? authors Robin Duke-Woolley, the CEO and Bill Ingle, a senior analyst, at Beecham Research. Figure 1 shows these parts and, although not all

Read more

CAT-M1 vs NB-IoT – examining the real differences

Posted on: June 21, 2021

As industry players look to provide the next generation of IoT connectivity, two different standards have emerged under release 13 of 3GPP – CAT-M1 and NB-IoT.

Read more

IoT and home automation: What does the future hold?

Posted on: June 10, 2020

Once a dream, home automation using iot is slowly but steadily becoming a part of daily lives around the world. In fact, it is believed that the global market for smart home automation will reach $40 billion by 2020.

Read more

5 challenges still facing the Internet of Things

Posted on: June 3, 2020

The Internet of Things (IoT) has quickly become a huge part of how people live, communicate and do business. All around the world, web-enabled devices are turning our world into a more switched-on place to live.

Read more

What is IoT?

Posted on: July 7, 2019

What is IoT Data as a new oil IoT connectivity What is IoT video So what’s IoT? The phrase ‘Internet of Things’ (IoT) is officially everywhere. It constantly shows up in my Google news feed, the weekend tech supplements are waxing lyrical about it and the volume of marketing emails I receive advertising ‘smart, connected

Read more
IoT Newsletter

Join the IoT Now online community for FREE, to receive: Exclusive offers for entry to all the IoT events that matter, round the world

Free access to a huge selection of the latest IoT analyst reports and industry whitepapers

The latest IoT news, as it breaks, to your inbox