Electric vehicles: A limiting experience & poor UI leads to limited freedom, finds Strategy Analytics

Pure electric vehicles (EVs) are gaining popularity in some markets, but also present challenges for engineers and designers. Cluster and cockpit HMI, mobile app interfaces, and charging station interfaces must be designed with the specific needs of EV users in mind.

A new report from the In-vehicle UX (IVX) group at Strategy Analytics surveying current owners of pure EVs, “UX of Pure EVs: Can Incentives Overcome Pain Points?” has found that the top purchase motivation for an electric vehicle was to save on costs. The cost of maintaining an EV was perceived by owners to be lower than the cost of maintaining an internal combustion engine.

Key report findings include:

  • Limited range is a source of anxiety for first-time EV buyers, especially those who are unfamiliar with their driving habits, or have longer commutes. However anxiety was quickly overcome after a short period of ownership.
  • Pure EVs were almost exclusively used for short journeys on surface streets within a town, across a town, or to an adjacent city. Owners of Teslas and Bolts displayed slightly different tendencies, due to their longer range and Tesla’s supercharging network.
  • EV owners have unique routing needs, as well as desires for rest and/or charging stops. While some stations are placed and designed optimally like the supercharging network reported by Tesla owners, overall, charging stations are not currently standardised or optimised for first-time use.
  • Even in EVs, very few integrated navigation systems provide desirable information relevant to an EV user. Up-to-date charging station and point of interest information is vital; and as with any connected service in the car, must be accessible in a practical and usable way.

Derek Viita, senior analyst and report author commented, “Outside the cockpit, charging stations present the most important touchpoint with respect to EV usability. Furthermore, in order to cover all key use cases and maximise usability for EV owners, any charge-finder app must provide information on proximity to a pre-defined route, availability, compatibility, and time-to-charge. For next EV design iterations, wireless charging would resolve many plug compatibility issues.”

Added Chris Schreiner, directorSyndicated Research UXIP, “But it is apparent that current companion apps fall short. To find a functional charger for their vehicle which is on a route or near a desired POI, EV owners must use several different connected services. This amount of planning places great time and effort on the user and is less than efficient. Any UI that elegantly surfaces information for common EV use cases would greatly streamline the out-of-car UX.”

Comment on this article below or via Twitter: @IoTNow_OR @jcIoTnow

RECENT ARTICLES

Shipshape adds pro HVAC solution to its proprietary home management platform

Posted on: August 17, 2022

Shipshape’s Pro HVAC Solution helps homeowners monitor performance, maintain their systems, avoid unexpected repairs and prevent health risks. The solution leverages advanced artificial intelligence (AI) and Internet of Things (IoT) technology along with decades of experience in building science and mechanical engineering to deliver a HVAC solution in partnership with service providers.

Read more

ClearBlade IoT Core launched as a complete replacement for Google cloud platform’s (GCP’s) IoT core

Posted on: August 17, 2022

ClearBlade, the IoT Platform and Edge AI company, is announcing a SaaS product offering, ClearBlade IoT Core. The ClearBlade IoT Core provides industry-standard IoT cloud service capabilities, efficient scaling, and hardened security for enterprise customers. For existing GCP IoT Core customers, ClearBlade provides a low-effort, one-click migration process and pricing consistent with GCP’s current offering.

Read more
FEATURED IoT STORIES

9 IoT applications that will change everything

Posted on: September 1, 2021

Whether you are a future-minded CEO, tech-driven CEO or IT leader, you’ve come across the term IoT before. It’s often used alongside superlatives regarding how it will revolutionize the way you work, play, and live. But is it just another buzzword, or is it the as-promised technological holy grail? The truth is that Internet of

Read more

Which IoT Platform 2021? IoT Now Enterprise Buyers’ Guide

Posted on: August 30, 2021

There are several different parts in a complete IoT solution, all of which must work together to get the result needed, write IoT Now Enterprise Buyers’ Guide – Which IoT Platform 2021? authors Robin Duke-Woolley, the CEO and Bill Ingle, a senior analyst, at Beecham Research. Figure 1 shows these parts and, although not all

Read more

CAT-M1 vs NB-IoT – examining the real differences

Posted on: June 21, 2021

As industry players look to provide the next generation of IoT connectivity, two different standards have emerged under release 13 of 3GPP – CAT-M1 and NB-IoT.

Read more

IoT and home automation: What does the future hold?

Posted on: June 10, 2020

Once a dream, home automation using iot is slowly but steadily becoming a part of daily lives around the world. In fact, it is believed that the global market for smart home automation will reach $40 billion by 2020.

Read more

5 challenges still facing the Internet of Things

Posted on: June 3, 2020

The Internet of Things (IoT) has quickly become a huge part of how people live, communicate and do business. All around the world, web-enabled devices are turning our world into a more switched-on place to live.

Read more

What is IoT?

Posted on: July 7, 2019

What is IoT Data as a new oil IoT connectivity What is IoT video So what’s IoT? The phrase ‘Internet of Things’ (IoT) is officially everywhere. It constantly shows up in my Google news feed, the weekend tech supplements are waxing lyrical about it and the volume of marketing emails I receive advertising ‘smart, connected

Read more
IoT Newsletter

Join the IoT Now online community for FREE, to receive: Exclusive offers for entry to all the IoT events that matter, round the world

Free access to a huge selection of the latest IoT analyst reports and industry whitepapers

The latest IoT news, as it breaks, to your inbox