Wi-Fi: The silver bullet for Smart Everything

Wi-Fi’s use is already ubiquitous, but in the context of “Smart Everything” demand on this technology is set to increase exponentially as our ecosystems get “smarter”. From entire cities on a macro scale to individual homes and workplaces, as our collective desire for complete connectivity grows, we expect Wi-Fi to become the essential element.

According to the UN, 60% of the world’s population will live in urban areas by 2030. As cities get busier, and finite resources are put under strain, smart cities are required to improve efficiency. But the flow of communication is paramount to the success of a smart city, bringing together the intelligence of all working units within the ecosystem, says Alex Puregger, CEO of Fon.

And Wi-Fi will be a major enabler because it is entirely standardised, a unique feature of Wi-Fi that allows a huge range of personal and business devices to connect and communicate with each other.

Wi-Fi is having a transformative role in our workplaces as businesses rapidly adopt mobile-first strategies, in order to make the workplace a more productive environment. Companies are opening up their networks to new users and their devices, however, a large majority of these enterprises lack the budget and expertise to deliver the necessary security to support this activity. Demand is going to spike for Wi-Fi solutions that enhance the visibility, control, and security of network access for all types of enterprises.

The retail sector will also feel the transformative effect of Wi-Fi. E-commerce has already eaten away market share from physical retailers, so they need to act now and make the most of it. Customers want the same experience in-store as they have online, so brick and mortar retail stores need to align and combine the best of digital in a physical environment. Guest Wi-Fi will play a fundamental role in this effort, helping retailers to meet consumer’s expectations, understand them better, and also boost engagement and loyalty.

Alex Puregger

In the home, the way in which we access the internet has changed completely. Nowadays, we have more and more connected devices that demand connectivity and the forecasts are impressive in the short term. According to Qualcomm, by 2020 the average four-person household will have 50 smart devices. It seems clear that home Wi-Fi coverage and capacity must be improved, especially when we take into account the fact that the majority of service calls received by operators are in relation to Wi-Fi issues.

If we take all of the above into account, it seems clear that Wi-Fi technology will have a much more strategic role. This is a huge opportunity for Service Providers (SPs), who can capitalise on the new Wi-Fi opportunities this exponentially increasing demand presents. But in order to really maximise the potential of Smart Everything, SPs will need to go further than just providing the connectivity individual devices require. They must ensure that this connection is intelligent and efficient.

For this they will require advanced technology solutions that connect both users and things to networks transparently, without complicated authentication processes. These solutions must also guarantee the best connectivity option without user intervention, and allow SPs to understand network performance from an end-user perspective. Providing a good Wi-Fi connectivity experience can have a very positive impact on the company and will help SPs not only get the most out of their Wi-Fi deployments, but also to reduce churn and attract new clients.

The author of this blog is Alex Puregger, CEO of Fon

Comment on this article below or via Twitter: @IoTNow OR @jcIoTnow

RECENT ARTICLES

Aeris to acquire IoT business from Ericsson

Posted on: December 8, 2022

Ericsson and Aeris Communications, a provider of Internet of Things (IoT) solutions based in San Jose, California, have signed an agreement for the transfer of Ericsson’s IoT Accelerator and Connected Vehicle Cloud businesses.

Read more

Telenor IoT passes milestone of 20mn SIM cards

Posted on: December 8, 2022

Telenor, the global IoT provider and telecom operator, has experienced rapid growth over the last years and ranks among the top 3 IoT operators in Europe and among the top IoT operators in the world. The positive development is due to an accelerated pace of new customers combined with a successful growth of existing customers’

Read more
FEATURED IoT STORIES

The IoT Adoption Boom – Everything You Need to Know

Posted on: September 28, 2022

In an age when we seem to go through technology boom after technology boom, it’s hard to imagine one sticking out. However, IoT adoption, or the Internet of Things adoption, is leading the charge to dominate the next decade’s discussion around business IT. Below, we’ll discuss the current boom, what’s driving it, where it’s going,

Read more

9 IoT applications that will change everything

Posted on: September 1, 2021

Whether you are a future-minded CEO, tech-driven CEO or IT leader, you’ve come across the term IoT before. It’s often used alongside superlatives regarding how it will revolutionize the way you work, play, and live. But is it just another buzzword, or is it the as-promised technological holy grail? The truth is that Internet of

Read more

Which IoT Platform 2021? IoT Now Enterprise Buyers’ Guide

Posted on: August 30, 2021

There are several different parts in a complete IoT solution, all of which must work together to get the result needed, write IoT Now Enterprise Buyers’ Guide – Which IoT Platform 2021? authors Robin Duke-Woolley, the CEO and Bill Ingle, a senior analyst, at Beecham Research. Figure 1 shows these parts and, although not all

Read more

CAT-M1 vs NB-IoT – examining the real differences

Posted on: June 21, 2021

As industry players look to provide the next generation of IoT connectivity, two different standards have emerged under release 13 of 3GPP – CAT-M1 and NB-IoT.

Read more

IoT and home automation: What does the future hold?

Posted on: June 10, 2020

Once a dream, home automation using iot is slowly but steadily becoming a part of daily lives around the world. In fact, it is believed that the global market for smart home automation will reach $40 billion by 2020.

Read more

5 challenges still facing the Internet of Things

Posted on: June 3, 2020

The Internet of Things (IoT) has quickly become a huge part of how people live, communicate and do business. All around the world, web-enabled devices are turning our world into a more switched-on place to live.

Read more

What is IoT?

Posted on: July 7, 2019

What is IoT Data as a new oil IoT connectivity What is IoT video So what’s IoT? The phrase ‘Internet of Things’ (IoT) is officially everywhere. It constantly shows up in my Google news feed, the weekend tech supplements are waxing lyrical about it and the volume of marketing emails I receive advertising ‘smart, connected

Read more