Embedded car OEM telematics subscribers to reach 258mn worldwide by 2023, says Berg

Martin Svegander of Berg Insight

According to a new research report from the IoT analyst firm Berg Insight, the number of telematics service subscribers using embedded systems will grow at a compound annual growth rate (CAGR) of 31.9% from 49.0 million subscribers at the end of 2017 to 258.1 million subscribers at the end of 2023.

Moreover, Berg Insight forecasts that shipments of embedded car OEM telematics systems worldwide will grow from 26.8 million units in 2017 to reach 67.2 million units in 2023, which represents an attach rate of 71.7%.

Connected car services have evolved from being a differentiating factor to a common feature with a high attach rate among the premium car brands and are rapidly becoming increasingly common in mid-range vehicles. GM’s OnStar was launched 20 years ago and is the market provider worldwide with well above 14.0 million users in total, out of which 12.3 million were in North America by year-end 2017.

BMW includes telematics hardware as a standard feature on all its cars sold in 45 markets worldwide and has the second largest user base of an estimated 8.0 million equipped vehicles. PSA Group is currently in third place with 2.9 million connected vehicles in Europe.

The carmaker launched an emergency and assistance call service already in 2003. Additional automotive OEMs with over 2 million telematics subscribers also include Hyundai, Mercedes-Benz, Toyota/Lexus and FCA Group.

“There are several connected car services that experience growing demand from stakeholders including consumers, car manufacturers, governments and various third parties as awareness of the value of telematics spreads”, said Martin Svegander, IoT analyst at Berg Insight.

The providing carmakers are gradually exploring new use cases and business models for telematics such as premium concierge services, usage-based insurance and personal carsharing. “Recently, we have also seen GM, Jaguar Land Rover and Hyundai launch in-vehicle commerce platforms that create opportunities for retailers and merchants to connect with consumers”, added Mr. Svegander.

To download report brochure click here

Comment on this article below or via Twitter: @IoTNow_OR @jcIoTnow

RECENT ARTICLES

Aeris to acquire IoT business from Ericsson

Posted on: December 8, 2022

Ericsson and Aeris Communications, a provider of Internet of Things (IoT) solutions based in San Jose, California, have signed an agreement for the transfer of Ericsson’s IoT Accelerator and Connected Vehicle Cloud businesses.

Read more

Telenor IoT passes milestone of 20mn SIM cards

Posted on: December 8, 2022

Telenor, the global IoT provider and telecom operator, has experienced rapid growth over the last years and ranks among the top 3 IoT operators in Europe and among the top IoT operators in the world. The positive development is due to an accelerated pace of new customers combined with a successful growth of existing customers’

Read more
FEATURED IoT STORIES

The IoT Adoption Boom – Everything You Need to Know

Posted on: September 28, 2022

In an age when we seem to go through technology boom after technology boom, it’s hard to imagine one sticking out. However, IoT adoption, or the Internet of Things adoption, is leading the charge to dominate the next decade’s discussion around business IT. Below, we’ll discuss the current boom, what’s driving it, where it’s going,

Read more

9 IoT applications that will change everything

Posted on: September 1, 2021

Whether you are a future-minded CEO, tech-driven CEO or IT leader, you’ve come across the term IoT before. It’s often used alongside superlatives regarding how it will revolutionize the way you work, play, and live. But is it just another buzzword, or is it the as-promised technological holy grail? The truth is that Internet of

Read more

Which IoT Platform 2021? IoT Now Enterprise Buyers’ Guide

Posted on: August 30, 2021

There are several different parts in a complete IoT solution, all of which must work together to get the result needed, write IoT Now Enterprise Buyers’ Guide – Which IoT Platform 2021? authors Robin Duke-Woolley, the CEO and Bill Ingle, a senior analyst, at Beecham Research. Figure 1 shows these parts and, although not all

Read more

CAT-M1 vs NB-IoT – examining the real differences

Posted on: June 21, 2021

As industry players look to provide the next generation of IoT connectivity, two different standards have emerged under release 13 of 3GPP – CAT-M1 and NB-IoT.

Read more

IoT and home automation: What does the future hold?

Posted on: June 10, 2020

Once a dream, home automation using iot is slowly but steadily becoming a part of daily lives around the world. In fact, it is believed that the global market for smart home automation will reach $40 billion by 2020.

Read more

5 challenges still facing the Internet of Things

Posted on: June 3, 2020

The Internet of Things (IoT) has quickly become a huge part of how people live, communicate and do business. All around the world, web-enabled devices are turning our world into a more switched-on place to live.

Read more

What is IoT?

Posted on: July 7, 2019

What is IoT Data as a new oil IoT connectivity What is IoT video So what’s IoT? The phrase ‘Internet of Things’ (IoT) is officially everywhere. It constantly shows up in my Google news feed, the weekend tech supplements are waxing lyrical about it and the volume of marketing emails I receive advertising ‘smart, connected

Read more