Shiseido selects Accenture to help accelerate its digital transformation

Accenture has agreed on a strategic partnership with Shiseido Group, a Japan-based multinational beauty company, to help Shiseido accelerate its digital transformation so it can more quickly respond to rapidly changing customer and market demands.

Accenture will help improve Shiseido’s digital business model by providing a range of services designed to drive an enterprise-wide transformation of Shiseido, which operates in approximately 120 countries. These include helping design, develop and implement a cloud-based global information and communications technology (ICT) system that makes data more visible and accessible across the organisation, supports innovation across the entire company, and enhances the digital capabilities of its workforce.

The ICT system will help Shiseido adopt processes that enable continuous financial reporting, better forecasting accuracy, and more precise inventory management all of which are essential for the realisation of digital transformation and give the company the ability to adapt to fluctuations across its global supply chain.

As part of its work, Accenture will deliver state-of-the-art capabilities that combine its expertise in AI, analytics and automation to create new business value for Shiseido. By reimagining Shiseido’s business to fuse online and offline experiences, Accenture will help Shiseido create personalised and seamless customer experiences, such as product recommendations based on previous purchases.

With an eye toward upskilling its future workforce, Accenture will also conduct training sessions tailored to the skills and interests of Shiseido’s employees, drawing from its expertise in digital transformation management, artificial intelligence and other advanced technologies to ensure that Shiseido’s workforce has the skills and agility needed in the digital era.

Accenture will focus on the Japan market first, with a goal to deliver greater value for all of Shiseido’s stakeholders, including its employees, shareholders, partners and communities. The two companies are also planning to establish a joint venture to execute the digital transformation more swiftly and effectively.

Comment on this article below or via Twitter: @IoTNow_OR @jcIoTnow

Recent Articles

Data for good

Posted on: April 14, 2021

It is clear that we face some huge challenges as we emerge from the Covid-19 pandemic, says Angus Flett, CEO at Smart DCC. The resulting economic damage cannot slow the urgency with which climate change has to be tackled.

Read more

The effect of IoT in improving accessibility for people living with a disability

Posted on: April 14, 2021

The emergence of the Internet of Things (IoT) has offered many societal benefits, and has undoubtedly improved our overall quality of life. Statistics show that by the end of 2018, there were an estimated 22 billion IoT-connected devices in use worldwide, and this number has only grown since, says Jocelyn Brown.

Read more