Kaleido and IoT Now bring you the ONLY Enterprise Project of its kind

The connectivity needs of an enterprise may be clear, but there can be big challenges across multiple sectors and the vendors who supply them.

IoT enablement to businesses across a spectrum of industries is essential for continued roll-out of services now and in years to come – especially within the high growth sectors of energy, healthcare, industrial, smart cities, transport & logistics.

Kaleido, in association with IoT Now, is undertaking its 2023 Enterprise Research project to address these major issues, with a focused mission –

To engage, inform and direct the industry.

While some firms are up to speed with implementing digital strategies, others lack knowledge, clarity and direction on how to best navigate the complex connectivity ecosystem to enhance their business.

Meeting the enterprise challenge

Kaleido’s Research project will capture the main pain points, challenges and perceive opportunity across the energy, healthcare, industrial, smart cities, transport & logistics sectors, and build on findings to educate and direct enterprises on how to enable their digital transformation strategies.

We will use our expertise to pinpoint the must-do actions, showcasing the opportunity and highlighting success stories/use cases to enable enterprises across the globe.

Meeting the vendor challenge

For many vendors, understanding the different pain points of enterprises across different regions/sectors is a substantial challenge.

But even more so, is understanding who the right teams are to engage with within these firms, how to showcase their offerings and help more enterprises realise their connectivity driven growth potential.

Kaleido’s Research project will help enable this also, by giving detailed breakdowns of the industry needs by sector, along with one of the biggest digital industry event engagements planned in 2023.

This presents a unique opportunity for a finite number of sponsors.

Sponsors will – Drive industry growth – Gain marketing rewards – Be seen as pioneers enabling industry change

Your firm will:

  • Be jointly responsible for helping drive a study of 800 enterprises across the energy, healthcare, industrial, smart cities, transport & logistics sectors.
  • Gain unique insights into the challenges and needs from each sector, helping finetune your product roadmap and strategic messaging.
  • Be able to showcase your offerings and solutions in action to the industry in a brand new Master Report which will be read by hundreds, if not thousands of enterprises.
  • Provide thought leadership in a roundtable webinar to ensure your brand is put in front of enterprise decision makers when reviewing their connectivity needs.
  • Ensure your sales & marketing team can be forwarded opted in, bang on target leads to help your business grow from the ABM campaign for the webinar and report.

This research project will be a massive undertaking, and as such the results and outputs will be equally substantial.

Your sponsorship campaign will provide you the opportunity to push out thought leadership, drive change in industry connectivity services and showcase best practices and approaches to the audience.

Sponsorship Includes – Your brand positioned on ALL of the marketing collateral for this Enterprise project campaign, a seat at the round table to discuss your thought leadership, a case study included in the master report to showcase your solutions in action, a thought leadership podcast and a bespoke, vertical specific report….and more!

You will also be positioned front and centre in a 12 week social, digital and online campaign hosted by IoT Now and walk away with 100% guaranteed leads from your supplied ABM lists.

There are five sponsorship spaces available!

Contact Cherisse Jameson at c.jameson@wkm-global.com to secure your place and find out more.


What Matter? – The newly smart home standard

Posted on: December 2, 2022

Matter is an industry-unifying IoT wireless network standard that still needs to be released. It strives to become a reliant, frictionless, safe communication basis for connected objects. The project was announced and started in 2019. By utilising a specific collection of IP-based networking technologies, initiating with Thread, wi-fi, and Ethernet, Matter is a platform built

Read more

Ericsson, Thales launches IoT accelerator device connect with eSIMs for enterprises

Posted on: December 2, 2022

Ericsson’s Internet of Things (IoT) business, in partnership with Thales, launches IoT Accelerator Device Connect, a service offering generic eSIMs unbundled from pre-selected Service Providers. For the first time, enterprises have the flexibility to select one or more Service Providers easily and instantly at the time of device activation. This new business model dramatically accelerates

Read more

The IoT Adoption Boom – Everything You Need to Know

Posted on: September 28, 2022

In an age when we seem to go through technology boom after technology boom, it’s hard to imagine one sticking out. However, IoT adoption, or the Internet of Things adoption, is leading the charge to dominate the next decade’s discussion around business IT. Below, we’ll discuss the current boom, what’s driving it, where it’s going,

Read more

9 IoT applications that will change everything

Posted on: September 1, 2021

Whether you are a future-minded CEO, tech-driven CEO or IT leader, you’ve come across the term IoT before. It’s often used alongside superlatives regarding how it will revolutionize the way you work, play, and live. But is it just another buzzword, or is it the as-promised technological holy grail? The truth is that Internet of

Read more

Which IoT Platform 2021? IoT Now Enterprise Buyers’ Guide

Posted on: August 30, 2021

There are several different parts in a complete IoT solution, all of which must work together to get the result needed, write IoT Now Enterprise Buyers’ Guide – Which IoT Platform 2021? authors Robin Duke-Woolley, the CEO and Bill Ingle, a senior analyst, at Beecham Research. Figure 1 shows these parts and, although not all

Read more

CAT-M1 vs NB-IoT – examining the real differences

Posted on: June 21, 2021

As industry players look to provide the next generation of IoT connectivity, two different standards have emerged under release 13 of 3GPP – CAT-M1 and NB-IoT.

Read more

IoT and home automation: What does the future hold?

Posted on: June 10, 2020

Once a dream, home automation using iot is slowly but steadily becoming a part of daily lives around the world. In fact, it is believed that the global market for smart home automation will reach $40 billion by 2020.

Read more

5 challenges still facing the Internet of Things

Posted on: June 3, 2020

The Internet of Things (IoT) has quickly become a huge part of how people live, communicate and do business. All around the world, web-enabled devices are turning our world into a more switched-on place to live.

Read more

What is IoT?

Posted on: July 7, 2019

What is IoT Data as a new oil IoT connectivity What is IoT video So what’s IoT? The phrase ‘Internet of Things’ (IoT) is officially everywhere. It constantly shows up in my Google news feed, the weekend tech supplements are waxing lyrical about it and the volume of marketing emails I receive advertising ‘smart, connected

Read more