Retailers are unprepared for imminent consumer demand for mobile commerce

According to a survey of 100 marketing and IT managers at UK retail businesses and 1000 UK consumers, conducted by Vanson Bourne, the market is poorly poised

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New White Paper available: How to Create a Mobile Barcode Program

Today, mobile barcodes are being incorporated into a vast array of media and initiatives, demonstrating the potential of this medium to impact the way people conduct business and go about their day-to-day lives.

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