Unless and until you have been hiding under a rock, odds are that you have heard about the fascinating world of IoT and the transformational impact it is going to have on our lives. As more and more consumer companies realise the benefit too and start offering their connected products & services, they will more often than not have to tackle the question of the optimised retail & [...]
An alliance of 14 retailers has been set up to create a ‘mobile wallet‘ on your phone that will better similar attempts by Google and mobile network operators. The Merchant Customer Exchange (MCX) comprises Wal-Mart, Shell, Target, 7-Eleven and other large retailers.
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