How to get M2M’s marketing message out there

(BLOG) June 3, 2013 — If you’re reading these words, then chances are that you already know a thing or two about M2M, says Bob Emmerson (pictured). However, stop for a moment and think what you would say to an uninformed party: how would you convey what M2M technology does and why M2M solutions are

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Stop it! Before you say something I'll regret

(EDITORIAL:) Barcelona Hangover, Spain. March 2, 2013 — It’s good to get home, otherwise I was going to seriously offend the next person who used the words ‘leverage’, ‘offerings’, ‘helicopter view’, ‘marketeer’ or ‘co-opetition’.

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Set M2M free: Keeping pace with opportunity in the healthcare sector

(BLOG:) The health sector has been evolving for thousands of years, as new clinical findings have come to the forefront. Today, says Erik Brenneis, head of Vodafone M2M, it continues to evolve, but as well as keeping in line with new medical discoveries it also leads the way in the adoption of cutting edge technologies.

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If Huawei launches European M2M business it will be a challenge for Cinterion, Sierra, Telit, says Machina

Shenzhen, China and London, UK — Although Huawei has yet to formally announce it, reports from Shenzhen suggest that the giant China-based telecommunications equipment provider is about to launch itself into Europe’s M2M market.

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Think agriculture isn't a great place for M2M? Think again….

When most people think of agriculture, they visualize a farmer driving along in the hot sun on an old-style tractor. While this type of farming is still prevalent in many areas, the production of food has become much bigger business and much more technologically savvy than most people realize.

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M2M discussed as 'Business Embassy' operates throughout the Olympic and Paralympic Games

BLOG. London, UK — The Olympic Games have provided more than enough entertainment and content for discussions galore. But business people as well as athletes have contributed to the event, says Nigel Chadwick,

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'Smart consumer' solutions are needed for successful smart energy investments

Within the M2M marketplace there is focus in a number of vertical markets, but one of the most talked about is the energy market, driven by the implementation of smart grids and smart cities. Nearly everyone in the world agrees that saving energy, protecting the environment and improving the sustainability of our life style is

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