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Posts Tagged ‘Christian Uhl’

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January 11, 2019

Switzerland’s Mammut outdoor brand launches app to deliver digital content and services to customers

Outdoor clothing brand Mammut claims to be making inroads into product digitisation. For this it relies on NFC tags, software and enabling technology from RFID and IoT pacesetter Smartrac.

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July 12, 2018

Alibaba invests in Smartrac to enhance clients’ brand protection as boss joins Dutch company’s board

Smartrac Technology Group reports that Alibaba Group will invest in the company, reinforcing both parties’ commitment to strengthen brand protection strategies.

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IoT LIFE LESSONS.

 
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