Virtual Reality

Businesses that fail to capitalise on the public’s digital curiosity risk losing customers, say 48% of consumers in a recent European survey. And only 32% of European consumers believe the companies they interact with now deliver an improved digital experience compared to before the pandemic.

Evidence is building that virtual reality (VR) has the potential to supercharge corporate training, says Justin Parry, co-founder and COO of Immerse.

Some of the key players in the global augmented reality and virtual reality (AR & VR) market include names such as Microsoft Corporation, Google Inc., Apple Inc., and Samsung Electronics Co. Ltd. among others.

A WEEK IN IoT – 5G is starting strong, says Huawei. The company’s deputy chairman, Ken Hu, told its annual Mobile Broadband Forum (#MBBF) in Zurich, Switzerland last week that 5th Generation mobile communications “arrived faster than expected,” and that there are now 40 carriers in more than 20 countries supporting 136 different 5G-enabled devices.

Accenture has built an application on SAP Cloud Platform using SAP Leonardo technologies and virtual reality to help amputees overcome challenges when confronted with phantom limb pain.

We live in a futuristic present, where technologies once considered restricted to the realms of science fiction are now penetrating our daily lives – automation, robotics, virtual reality (VR) and cloud computing to name but a few.

Virtual reality (VR’s) applications go far beyond gaming and creating virtual worlds for leisure interaction. Enterprises are using the technology to develop new products and test them in virtual scenarios that are as close to real life as possible. So says Jacques Delacour, CEO and founder of OPTIS.

Huawei‘s SmartWi-Fi tri-band access point (AP) recently won 2 top global industrial design awards: the Red Dot Award and the iF Product Design Award. Huawei’s tri-band AP integrates appearance and function in its architecture design, and simplicity and compatibility with household environments in its model design.

In a new poll of 1,000 car buyers across Europe, 89% of the total sample revealed that they would be more likely to proceed to purchase the vehicle after exploring and customising its features using virtual reality (VR), 44% of those stated that they would be ‘very likely’ to do so.

Gone are the days when only Apple, Sony and Microsoft dominated the technology sector. Now, as disruptive technologies continue their winning streak, start-ups around the world are basking in glory.

Biosensors, speech recognition, movement mapping and space perception will give a significant boost to the market prospects of virtual reality (VR) technologies, finds Frost & Sullivan’s TechVision Team.

Combined with Intel’s existing assets, Movidius Technology – for new devices like drones, robots, virtual reality (VR) headsets and more. Intel expects it to position the company to lead in providing computer vision and deep learning solutions from the device to the cloud.

Qualcomm made a series of announcements at IFA in Berlin, involving virtual reality (VR), smartwatches and home entertainment.

According to the new Worldwide Semiannual Augmented and Virtual Reality Spending Guide from the International Data Corporation (IDC), worldwide revenues for the augmented reality and virtual reality (AR/VR) market will grow from $5.2 billion in 2016 to more than $162 billion in 2020.

By all accounts, the vision of the connected home is still alive and well. That futuristic home where appliances are self-aware and interconnectivity between the physical and online worlds is seamless. But despite all the hype and grandiose predictions, that vision is still a bit blurry.

A new virtual/augmented reality hub to drive technology has been launched by two PhD students at Liverpool Science Park. This innovative technology sector is projected to be worth $150 billion by 2020.