HOW TO PROMOTE YOUR IoT BUSINESS

IoT Now – The leading global media brand covering the Internet of Things, embedded devices and connected consumer devices.

Launched in 2010 and read in more than 100 countries, IoT Now and its associated brands have become the leading global publications and online communities that are dedicated to IoT-enabled business.

Reporting hourly on the opportunities and challenges in connected business, across every relevant vertical and including lessons from the real world of next generation IoT services.

laptop with IoT Now page

HOW DOES A 
100% LEAD GUARANTEE
SOUND?

This is a very exciting reality, now available through IoT Now.

Already a market leading brand in IoT, with a dedicated global subscriber base, we now have the capability to deliver you high quality, opted in leads from your absolute wish list.

Lead generation campaigns, against ANY ABM list (or target audience brief) with 100% guarantees, now sit at the core of our business.

"I have worked with IoT Now on many successful campaigns for over a decade. What keeps putting them at the top of my marketing list every year is the relationship we have with the team who go above and beyond to make our investment a success, the guaranteed lead gen and the delivery of on target names from our asset campaigns. Its also the responsiveness we achieve from the industry and the insight IoT Now has into the vertical markets"

Suzanne Lancaster Head of Global Marketing, Aeris

Zero Wastage – Transparent, Tangible results

Begin your ZERO WASTAGE journey in lead gen... today.

A typical campaign would include:
6 x weeks ABM specialists pushing your asset to ONLY your desired audience with multiple touch
points, we create all collateral for you and send it back for final approval before it goes to press.

6 x weeks social, digital and online campaign through IoT Now platforms to the audience that
matches your brief, we call this “global wrap” part of the campaign.
How quickly I hear you say!?
It only takes 7 days to get the campaign ready to go live.
Need an asset?
We can create one for you with our network of world-renowned tech journalists and analysts.
Don’t have an ABM List?
We simply need your target geo/job title and
verticals you're focused on.
Try us and see the results for yourself....
£85 cost per lead including the creation of all
marketing collateral and the global media wrap
socially, digitally and online..

Brands that work with us

IoT Now is read by:

COMPANY FUNCTION:

31% 
Enterprise

19%
MNO’s/Communication Service Providers

17%
IoT Solution providers

15%
OEM’s Equipment Manufacturers

9%
System Integrators

5%
Developers

4%
Government

JOB TITLES:

34%
VP/C Level

33%
Manager, Operations, Technical and Logistics

12%
Director

10%
Head

6%
Consultant

5%
Engineer

GEO:

46%
Europe

38%
NAM

11%
APAC

4%
MEA

1%
LATAM

SECTORS:

15%
Transport, Telematics, Fleet/Logistics

14%
Industrial and Manufacturing

13%
Remote Monitoring

11%
Automotive

10%
Smart Cities, Utilities, Energy Providers

9%
Healthcare

9%
AI

7%
Security and Privacy

3%
Home Automation

5%
Retail

4%
Agriculture

Full audience

Reach IoT Now

36K opted in readers, 60,000 unique visitors a month, 96,000 social followers

IoT Global Network

28,000 opted in users, plus 22,000 unique visitors a month www.iotglobalnetwork.com

VanillaPlus

22K opted in readers, 16K unique visitors a month to the website and 9K social followers

RIDE THE COAT TAILS OF 
IoT NOW AND ITS
STRATEGIC PARTNERSHIPS

REACH OVER 1,000,000 IoT DECISION MAKERS AND INFLUENCERS

IoT Now is partnered with over 100 global events a
year, horizontal ones such as Mobile World Congress to
vertical ones like European Utility Week and TU
Automotive.

Via our partners, we gain exclusive access to registered
delegate databases via HTML sends.

These sends give our brand - and you in turn – a reach
over 1,000,000 industry professionals a year.

This reach is utterly unrivalled in IoT and only available
through IoT Now.

MWC

FEATURE SCHEDULE 2022

Q1
MOBILE WORLD CONGRESS
EDITION OF IOT NOW 2022
Global Connectivity, Intelligent Data, Device
Management and Security, Healthcare
Q2
IIoT, LoRaWAN/NBIoT, Cyber Security,
Data Led Decisions, SPECIAL - IoT
Solutions World Congress Show Preview
Q3
iSIM, Smart Cities, Edge AI
& Machine Learning
Q4
Manufacturing, Robotics,
5G/Connectivity, Making IoT simple

Selected campaigns include

FRONT COVER OF IoT NOW

Let’s get all eyes focused on you! Showcase your company on the pages of our industry leading magazine read by a global audience of IoT professionals.

- The crown jewel of our packages is a 12 week, digital, social, and online campaign to promote this cover to IoT Now’s global community. This package includes a 4 x A4 page interview with an industry renowned journalist, a 2-page case study and A4 full page advert. 

*This package comes with 100% lead guarantee against any ABM list supplied, using the “issue” as the asset to drive for 120 targeted leads/350 overall from the global wrap campaign.
   

FRONT COVER OF AN IoT NOW SUPPLEMENT

As an industry leader your expertise is power! Use your knowledge to impact a global audience of IoT professionals. Tell your transformation story, showcase your services, promote your products in an IoT Now supplement. 

This package includes a 12 week, digital, social, and online campaign, 4 x A4 page interview, 2-page case study, A4 full page advert. 

*This package comes with 100% lead guarantee against any ABM list supplied, using the “issue” as the asset to drive for 120 targeted leads/350 overall from the global wrap campaign. Additionally: Bellyband, A4 Full page or 1/2 page. 
   

LIFT AND SHIFT

Sponsor a bespoke report written by a world-leading analyst inside IoT Now magazine!

- This package includes an interview, advert, and case study. Once the issue is live, our digital delivery team will “lift and shift” the Analyst Report from the magazine and create a slick digital asset. This will be pushed out to market for 8 weeks to generate leads. The 8-week campaign includes, social media promotion, featured news on www.IoT-Now.com and 2 x HTML sends. 

*This package comes with 100% lead guarantee against any ABM list supplied, using the Analyst Report as the asset to drive for 120 targeted leads/250 overall from the global wrap campaign.
   

QUICK FIRE VIDEOS



An innovative split screen video interview, hosted and pre-recorded online via our Skype platform with the Editorial Founder of IoT Now and one of your chosen Senior Execs. 

Pushed out to the global audiences of IoT Now – with a courtesy copy supplied to you for your own marketing use.

4 week package includes: 2 x weeks Featured News home page post, 1 x HTML, 4 x weeks social messaging - 3 tweets a week which can include your relevant handles and hashtags
 



WEBINARS

This fully managed webinar package is unlike any other webinar service!
Our thought-leadership webinars are promoted to a global or targeted audience. An industry renowned journalist will join your speaker panel and write a bespoke light report after the event highlighting the key insights and takeaways to drive further leads. 
- This package includes multiple HTML sends, social media promotion, an event listing, and banners on www.IoT-Now.com, webinar hosting, rehearsal call, archive of your webinar online for 12 months, your webinar in podcast format, webinar landing page and HTML invite and a 4-week campaign to promote the light report. 

*This package comes with 100% lead guarantee of 60 “bang on target” registered attendees from a supplied ABM list and 300-400 over all registrations for the webinar.
                                            

SOCIAL INFLUENCERS

A high-profile social media influencer will put your company on the map! 
Evan Kirstel is one of the most high-profile social media influencers in the IoT space and is available through IoT Now for a whole host of opportunities to put your company socially on the map. 
- Amplify any message, content, or call-to-action over 3-month period (1 month minimum) to Evan’s established and engaged audience across Twitter (310,411) and LinkedIn (54,255). 
- Your chosen message will be sent daily across Evan’s handles with a layer of Thought Leadership added to the outreach to optimise results. 

*The stats of this social activity are 100% transparent and reported on weekly throughout the duration of the campaign. 

                                            

THOUGHT LEADERSHIP PODCAST

Position your CEO, CTO or CXO as a thought-leader and expert in the tech space.
Our Trending Tech Podcast is a 30 minute lively, topical, and expert discussion where “off the record” goes viral! 
All members of the pod will be discussing the sponsors chosen topic.

- Your sponsored podcast episode will be promoted across our full audience and uploaded to all the top podcast hosting platforms such as Buzzsprout, Apple, Spotify, Google, Stitcher and more. 

It will be promoted via Featured News on www.IoT-Now.com for 7 days and include a 2-week social media campaign and HTML send. 

                                            

WEKNOW HOW TO CREATE BRAND FANS BUT WHAT DO THEY SAY ABOUT US?

"Awesome, you guys rock as usual"
Senior Manager, Global Campaigns, Nokia
“Thank you! It has been an absolute pleasure - truly the best vendor relationship yet!”
VP of Marketing, Volt DB
"Unique, talented, slick"
CMO, 1NCE
"Always deliver"
Marketing Director, Microsoft
"Of all the four webinars we have done recently, IoT Now is the best in terms of the draw, privacy, and the high profile moderator"
Marcomms Manager from a world leading 
IoT Connectivity Provider

Contact Us Today

Cherisse Jameson
Business Development Consultant
e: [email protected]

Lauren Auret
Business Development Executive
e: [email protected]

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