Agricultural equipment manufacturer relies on IoT to help farmers improve efficiency and increase profits

Farmers have always been skilled at observing their environment: weather, soil, crop readiness and adjusting their planting, harvesting and other tasks based on measurements, conditions and forecasts. Here we look at a recent project to IoT-enable these traditional farming skills.

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Qualcomm Technologies stops calling Snapdragon a processor, preferring ’platform’ to represent its solutions suite

Over the coming months Qualcomm is to roll out changes and updates to its product brand positioning to better articulate the value of Qualcomm’s products.

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From Things to Outcomes: SAP’s Nayaki Nayyar on the transformation journey

‘Transformation’ is one of those awkward words that often gets carelessly thrown around. Everyone knows what it loosely means, but when it comes to putting it into real-world practice – especially in the worlds of business and industry – the devil truly is in the detail…

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