AVANT Communications expands senior leadership team, appoints industry veteran Rick Reed

Rick Reed

AVANT Communications announced that Rick Reed assumed the newly created position of senior director of Channel Sales, South-Central Region. Reed joins AVANT with more than 17 years of experience in telecom between AT&T and Informa (Channel Partners), with 5 years of channel experience between AT&T (leading marketing launch efforts at AT&T Partner Exchange) and Channel Partners (leading the Channel Partners brand most recently as the SVP of sales and strategy).

Reed will report to AVANT’s executive vice president of Channel Sales, East, Shane McNamara and his appointment is effective immediately.

Reed most recently served as the senior vice president of US sales for Informa Exhibitions (which includes the Channel Partners, IoT World and Cloud and Enterprise brands). Reed’s role included supporting an ecosystem of thousands of channel partners to meet and learn about the latest in IT channel sales.

At Informa, Reed led a sales transformation of the US events and media business that resulted in 16 percent YoY growth by focusing on innovation and new audiences. His Channel Partners Conference and Expo show was recognised by Tradeshow executives as one of the 50 fastest growing shows for 2017. During his tenure, Reed built a strong industry network and relationships with carriers/providers and solution providers/agent that will bring immediate value to AVANT’s channel ecosystem.

In his new role at AVANT, Reed’s primary focus will be growth of existing partners, new recruitment of channel partners and launching the first of many ‘in-market’ BatteLabs. These BattleLabs will be a hub for the South-Central Region for partners, providers and our partners end user customers. Texas alone has 4 of the largest growing markets in the United States. Rick brings a wealth of experience that will not only benefit AVANT, but most importantly, our partners.

“Rick’s experience has really shown that he can build robust relationships with his channel partners, customers and providers,” said McNamara of his new colleague. “The success that Jacqueline Duffy, our senior partner manager, has established in the Texas and South-Central Region, has enabled AVANT to double down and bring Rick on board to accelerate the opportunity. We are extremely excited to have Rick and Jacqueline leading the South-Central Region on behalf of AVANT for 2018 and beyond.”

“I joined AVANT because of its terrific leadership team that I have grown to know and respect,” said Reed. “The company has a second-to-none-culture, both internally within the company and externally in the channel. AVANT has a reputation as the premier channel sales enablement leader. I am honoured to be a part of AVANT and bring my relationships, skills and experience to support the channel in the South-Central Region.”

Comment on this article below or via Twitter: @IoTNow OR @jcIoTnow

RECENT ARTICLES

SiTime expands addressable market with its new precision timing solution for autonomous vehicles

Posted on: September 30, 2022

Santa Clara, United States. 27 September, 2022 – SiTime Corporation, a provider in precision timing, introduced a new automotive oscillator family, based on SiTime’s advanced MEMS technology. The new differential oscillators are 10x more resilient and ensure reliable operation of ADAS across extreme road conditions and temperatures. The launch of the new automotive oscillator, AEC-Q100 SiT9396/7,

Read more

Semtech’s LoRa devices featured in Kiwi Technology gas metering solution

Posted on: September 30, 2022

Camarillo, United States. 29 September, 2022 – Semtech Corporation, a global supplier of high performance analog and mixed-signal semiconductors and advanced algorithms, announced that Kiwi Technology, an advanced internet of things (IoT) turn-key solutions and data analytics provider, is using Semtech’s LoRa devices for its new third party class B network control unit (NCU) that connects gas meters

Read more
FEATURED IoT STORIES

9 IoT applications that will change everything

Posted on: September 1, 2021

Whether you are a future-minded CEO, tech-driven CEO or IT leader, you’ve come across the term IoT before. It’s often used alongside superlatives regarding how it will revolutionize the way you work, play, and live. But is it just another buzzword, or is it the as-promised technological holy grail? The truth is that Internet of

Read more

Which IoT Platform 2021? IoT Now Enterprise Buyers’ Guide

Posted on: August 30, 2021

There are several different parts in a complete IoT solution, all of which must work together to get the result needed, write IoT Now Enterprise Buyers’ Guide – Which IoT Platform 2021? authors Robin Duke-Woolley, the CEO and Bill Ingle, a senior analyst, at Beecham Research. Figure 1 shows these parts and, although not all

Read more

CAT-M1 vs NB-IoT – examining the real differences

Posted on: June 21, 2021

As industry players look to provide the next generation of IoT connectivity, two different standards have emerged under release 13 of 3GPP – CAT-M1 and NB-IoT.

Read more

IoT and home automation: What does the future hold?

Posted on: June 10, 2020

Once a dream, home automation using iot is slowly but steadily becoming a part of daily lives around the world. In fact, it is believed that the global market for smart home automation will reach $40 billion by 2020.

Read more

5 challenges still facing the Internet of Things

Posted on: June 3, 2020

The Internet of Things (IoT) has quickly become a huge part of how people live, communicate and do business. All around the world, web-enabled devices are turning our world into a more switched-on place to live.

Read more

What is IoT?

Posted on: July 7, 2019

What is IoT Data as a new oil IoT connectivity What is IoT video So what’s IoT? The phrase ‘Internet of Things’ (IoT) is officially everywhere. It constantly shows up in my Google news feed, the weekend tech supplements are waxing lyrical about it and the volume of marketing emails I receive advertising ‘smart, connected

Read more
IoT Newsletter

Join the IoT Now online community for FREE, to receive: Exclusive offers for entry to all the IoT events that matter, round the world

Free access to a huge selection of the latest IoT analyst reports and industry whitepapers

The latest IoT news, as it breaks, to your inbox