Industrial IoT startup Hiber appoints Roel Jansen as CEO

Roel Jansen of Hiber

Hiber, the Industrial IoT-as-a-Service company, announced that it has appointed Roel Jansen as chief executive officer. Roel, who joined Hiber as chief commercial officer in March, was previously vice president of sales at SurveyMonkey (now known as Momentive) and a co-founder of customer feedback company Usabilla, which SurveyMonkey acquired in 2019.

Roel takes charge of Hiber at a key stage in the company’s development. Hiber secured €26 million in EU and private investment in March 2021 to support innovation and adoption of its Industrial IoT platform, which provides sensors, data processing, advanced analytics and low-cost satellite connectivity to monitor assets located beyond the reach of terrestrial telecommunications networks.

Hiber is now focused on driving sales with industrial organisations operating in remote locations around the world. These include oil and gas producers, heavy equipment manufacturers and operators, and transport and logistics providers.

Roel Jansen, Hiber CEO, comments, “By using satellites to connect remote, rural and roaming assets anywhere on earth, Hiber is operating at the final frontier of Industrial IoT. Our IoT platform makes adopting this technology easy and affordable, and enables Hiber customers to achieve significant safety, operational efficiency and sustainability improvements by monitoring industrial assets anywhere on earth in near real-time.”

Roel brings additional Software-as-a-Service, go-to-market and international expansion expertise to an experienced management team at Hiber that includes the company’s co-founders Erik Wienk, formerly chief financial officer of, and Coen Janssen, who previously led an aerospace technology investment and advisory firm.

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